About

I am a digital product designer currently based in Aarhus, Denmark. I am a person, who likes to observe and discover, driven by a curious and positive mindset. I am finishing a master's in IT and Product Design at SDU in Kolding while working at the LEGO group on ML-assisted platform. My thesis argues that friction in interfaces is a design material worth keeping, a direct challenge to the assumption that easier is always better.

I thrive in complexity and systems thinking: understanding not just surface interactions, but the underlying structures that shape experiences. I spend my time understanding users and business goals, using whatever method fits best, qualitative or quantitative.

Most of my projects have landed in places where things weren't settled yet. At LEGO I've been working inside the constraints of an ML-assisted product: data quality issues, algorithm behaviour, organisational priorities that shift mid-sprint. That kind of context forces you to get precise about what you actually know versus what you're assuming, and I've found I'm good at working in that gap.

I've studied at 3 universities in Denmark, done semesters in Melbourne and Berlin, and worked across internships at Valtech, LEGO, and my own co-founded side project. None of it was a straight line, and I think that's made me comfortable with ambiguity and skeptical of the idea that there's only one right way to reach the goal.